The first time Marie Noelle went to Accra on a shopping trip, she was surprised to find several colors of buildings in the commercial district. The colors included yellow, orange, and green. She cringed as she muttered, “these colors are
Consumers in Africa are becoming more erratic than ever. For instance,
Get To Know Uchenna Uzo
Uchenna Uzo
Prof. Uchenna Uzo joined LBS in February 2002. He received his B.Sc and M.Sc in Sociology from the University of Lagos, and his Masters of Research in Management as well as Ph.D. in Management from the IESE Business School, Barcelona.